Not sure which streaming option to choose? The key difference comes down to one thing: the invitation link.
Instant Studio — Your Permanent Personal Link
Instant Studio gives your account a fixed, permanent Studio link. It stays the same forever until you decide to change it. You can customize it (for example, to include your name or brand), but once set, it doesn't change between sessions.
Because the link never changes:
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Your regular guests can bookmark it and join you anytime you go live.
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You can print it, put it in your email signature, or share it once — it always works.
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It's perfect for recurring sessions, like a daily show, weekly team broadcast, or an always-open room your community knows how to find.
Studio Live Stream — A Fresh Link for Every Event
Studio Live Stream works differently: every event you create gets a brand-new, unique link, and that link is destroyed once the event ends. It cannot be reused.
Because each link is single-use:
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It's ideal for one-off webinars, shows, or special events.
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You keep your permanent Instant Studio link private — you never have to share it with a large or public audience.
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Old links can't be used to "walk into" your future events.
Think of it as a disposable ticket for a specific event. Events can be scheduled in advance or started right away.
Quick Comparison
| Feature | Instant Studio | Studio Live Stream |
|---|---|---|
| Invitation link | One fixed, permanent link tied to your account | A new unique link for every event |
| Link lifespan | Stays the same forever (until you change it) | Destroyed when the event ends |
| Customizable link | Yes — customize it once, it stays fixed | No |
| Can guests bookmark it? | Yes — same link works every time | No — the link is single-use |
| Best for | Recurring sessions, regular audiences, daily broadcasts | One-off webinars, public shows, special events |
Which Should You Choose?
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Use Instant Studio when you broadcast regularly to the same audience and want a link people can save and reuse.
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Use Studio Live Stream when you're hosting a one-time or public event and don't want to expose your permanent link to the world.